Where do we get our clients?
At Misty River Introductions, one of the questions we’re asked most often is: “Where do you find your clients?”
It’s a fair question, especially with the popularity of matchmaking-themed shows like Millionaire Matchmaker, The Materialists, or Indian Matchmaker. These programs show matchmakers stopping attractive people on the street and asking, “Are you single?”. While it might make for good television, that’s not how a matchmaker service of our scale operates.
In reality, our client base comes from a blend of personal referrals, strategic advertising, and media presence, all thoughtfully designed to attract the right kind of people.
Referrals:
Nearly 50% of our clients come to us through word of mouth. That means they’ve seen the results, whether it's a friend, sibling, or coworker who found love through our service. These clients come in already confident in the process because they've witnessed firsthand the success and quality of our matches.
Media and Marketing:
The other half of our clientele comes from targeted advertising and media exposure. We appear on outlets like CTV, Rogers, CHCH, CP24, and Bell Media platforms such as TSN and Crave TV. You’ll also find us at trade shows like the Women’s Show in Ottawa and Toronto.
We don’t stop at television and radio. We're active on Facebook, Instagram, TikTok, and YouTube, where we share valuable dating advice and success stories. We also advertise in Zoomer Magazine for clients 50+, and Bounder Magazine, a lifestyle publication for men.
A Balanced, Diverse Database
One of the unique challenges in matchmaking is ensuring a balanced ratio of men and women, across different age groups, lifestyles, and backgrounds. Whether you’re in your 20s or 70s, still raising a family or enjoying retirement, we’re actively working to ensure there’s someone compatible for you.
We also take care to reach clients from varied socioeconomic and educational backgrounds, including those looking for partners who share similar values, religions, or life goals.
A Steady Stream of New Matches
When you join Misty River Introductions, you're entering an evolving, growing database. New people are joining every week, so there are always new, compatible matches to consider.
If you’ve been wondering if matchmaking could be the right path for you, rest assured: we’ve put in the work to find and attract people you’d actually want to meet.